Ariana Grande has released the video for her latest radio smash ‘Problem‘ featuring Iggy Azalea and Big Sean. First off, I didn’t know Big Sean was the one whispering on the track. The video overall is a big fail for me. There was no concept behind it. First off I can see that the vibe/initial concept was to have a 70s type video. It went from having Iggy Azalea in a lava lamp like background (best description) to Big Sean whispering and of course Ariana Grande does the choreo that she’s been doing as she performs this track live. See here:
Overall, I don’t think the song is bad. I think that it’s very catchy on the radio and is a great push/buzz for Ariana as she gears up to release her debut album. The video just could’ve been better. She looks awkward dancing. The concept is just thrown together. The dancers weren’t needed. I would’ve liked to see a love interest and flashback to Iggy Azalea fighting with a love interest as she rapped or something. Big Sean didn’t really need to be in the video. I know he does the hook, but with a fallout storyline his presence wouldn’t really be needed. Videos can make or break a song and for this one, it didn’t help.
In other news, ‘Problem’ sits in at #2 on the Hot 100. Not shabby at all.
Check out the video below: