Steve Stoute has been in the forefront as of late in a promotional sense for his VH1 documentary, Tanning of America: One Nation Under Hip Hop based off his book under a similar title. I talked all about the documentary in my initial post here. While on his press run Stoute stopped by NYCs Hot 97 for an interview with Angie Martinez and he was asked who he thought were the 5 most influential rappers right now.
Dre, Jay, Puff… Kanye… hmph! Really influential, like really changing the culture. Yeah, probably that. There’s guys that are coming up. Rick Ross. Pharrell, if you want to say that. There’ guys coming up. Drakes and Rick Ross who are getting there. To be able to shift tides globally. Bigger than just making hit songs. Drake has a lot of hit songs. Changing things. Making people change the way they dress. That kind of thing. Finding ways to capitalize off of changing markets. Those are the guys. It’s really four guys.
Pharrell is probably there now. I would say Pharrell as well He’s more niche. He’s smart. So smart. But he chooses his lanes well. He definitely change the way people dress a couple of times. From trucker hats to those Bathing Ape sneakers he brought to America. To his contribution, BBC’s been great. I think he’s there but it’s much more niche than it is anything else. It’s global but it’s niche. But those are the four guys who definitely put it down day in and day out. And it’s like 20 years now. I hate even saying that because it just sounds ridiculous, but it’s really 20 years.
In the midst of this 50 Cent was brought up and while Stoute’s comments were valid and he’s by all means entitled to his opinion, one would say he took a few shots.
He hasn’t had a hit in a really long time. He has not made anything musically that’s changed in a very long time. I feel like he’s always gearing up for something that never happens. I think that he’s trying to get back. But those guys… music is a great platform. If you’re an entrepreneur, you have… you’re currently active making music, you’re currently active touching people with albums, it makes it much easier to venture into business deals that will become successful using the music to parlay to get it done. And without having music that’s meaningful over the last, probably the last great song he’s made was “I Get Money”? Right? You know how long ago…? Kanye’s put out three albums, four albums since then.
Angie commented that 50 would probably mention Stoute in a song and his response was:
Great! Hopefully it gets on the radio!
Check out the clip below:
Yes, 50 Cent is not doing THE MOST right now and yes in standings Kanye could be considered more influential. This does not go to say that 50 Cent was not an influential key of hip hop from 2003-2008 because he most certainly was. He was everywhere with the music, fashion, endorsements, he was doing it all. Times have changed and music has changed as far as sound. For Stoute to THROW (subliminal) SHOTS and not expect for 50 to respond, he should’ve thought that through. When 50 saw him at the Knicks game he clearly wasted no time confronting him about his comments. I do not agree with how 50 confronted the situation, but he did it the way he knew how. Who knows when the two would’ve crossed paths so 50 had to get his thoughts off his chest. I guess there was no avoiding it, but it all boils down to me personally for Stoute to be confronted from 50. When you talk about someone’s career and voice your opinion that’s one thing. To make jokes at what they are and are not doing and try to quickly diffuse the situation AFTER you were joking around and what not on radio is different as well. It’s interesting that some people can’t back up what they say. Again Stoute has a right to his opinions, but if he was comfortable enough to voice his opinion on radio he should’ve known that there would be a reaction to his actions.